Amazon Prime New Membership Plans

Amazon Prime New Subscription Plans in India: What’s New

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Amazon Prime has introduced a range of subscription plans in India to cater to diverse user preferences and budgets. Here’s a detailed breakdown of each plan, along with a comparison to other popular OTT platforms in the country.

Amazon Prime Subscription Plans in India (2025)

1. Prime Monthly Plan – ₹299/month

  • Ideal for: Users seeking flexibility without a long-term commitment.
  • Benefits:
    • Access to Prime Video, Prime Music, Prime Reading, and Prime Gaming.
    • Free and fast delivery on Amazon orders.
    • Exclusive deals and early access to sales.
  • Note: Starting June 17, 2025, Prime Video will include limited advertisements. To enjoy an ad-free experience, an additional ₹129/month is required.

2. Prime Quarterly Plan – ₹599/3 months

  • Ideal for: Users looking for short-term savings compared to the monthly plan.
  • Benefits: Same as the monthly plan.

3. Prime Annual Plan – ₹1,499/year

  • Ideal for: Regular Amazon shoppers and avid streamers.
  • Benefits:
    • All features of the monthly plan.
    • Cost-effective over the year.
  • Ad-Free Viewing: An additional ₹699/year for an ad-free Prime Video experience.

4. Prime Lite Annual Plan – ₹799/year

  • Ideal for: Budget-conscious users focusing on shopping benefits and mobile streaming.
  • Benefits:
    • Access to Prime Video (with ads) on a single device at 720p resolution.
    • Free and fast delivery on Amazon orders.
    • Excludes Prime Music, Reading, and Gaming.

5. Prime Shopping Edition – ₹399/year

  • Ideal for: Users interested solely in shopping perks.
  • Benefits:
    • Free and fast delivery on Amazon orders.
    • Exclusive deals and early access to sales.
    • No access to Prime Video, Music, Reading, or Gaming.

 Device Streaming Limitations on Amazon Prime Subscripion Plans

Effective January 2025, Amazon Prime Video will limit streaming to:

  • Total Devices: Up to 5 devices per account
  • Televisions: Only 2 TVs allowed per account

Previously, users could stream on up to 10 devices without such restrictions.

Comparison with Other OTT Platforms in India

Platform Starting Price Ad-Free Option Device Access Resolution Unique Offerings
Amazon Prime ₹299/month ₹129/month Up to 5 Up to 4K Shopping benefits, Prime Music, Reading, Gaming
Netflix ₹149/month Yes 1-4 devices 480p-4K Extensive international content, original series
Disney+ Hotstar ₹149/3 months ₹299/month 1-4 devices 720p-4K Sports streaming (IPL, F1), Disney and Marvel content
JioCinema ₹29/month Yes 1-4 devices Up to 4K Wide range of content, including HBO and Paramount+

Amazon Prime Subscription Plans: New vs. Old

Plan Type Old Price (2023) New Price (2025) Key Changes
Monthly ₹179 ₹299 Price increased by ₹120; benefits remain the same.
Quarterly ₹459 ₹599 Price increased by ₹140; benefits remain the same.
Annual ₹1,499 ₹1,499 No change in price; benefits remain the same.
Prime Lite Annual ₹999 ₹999 No change in price; benefits remain the same.
Prime Shopping Edition N/A ₹399 New plan introduced focusing solely on shopping benefits.

Introduction of Ads on Prime Video

Starting June 17, 2025, Amazon Prime Video will feature limited advertisements for all subscribers. To enjoy an ad-free viewing experience, members can opt for an additional subscription:

  • Ad-Free Add-On:

    • Price: ₹129/month or ₹699/year (introductory offer)

    • Note: This is an additional cost on top of your existing Prime membership.

Which Plan Suits You Best?

  • For Comprehensive Benefits: The Prime Annual Plan at ₹1,499/year offers a holistic package, including shopping perks and entertainment.
  • For Budget Streaming: Prime Lite at ₹799/year is ideal for mobile users who prioritize cost over features.
  • For Shopping Enthusiasts: The Prime Shopping Edition at ₹399/year caters to users focused on Amazon’s shopping benefits.
  • For Diverse Content: Platforms like Netflix and Disney+ Hotstar offer a vast array of international and regional content, with varying pricing tiers to suit different needs.

Amazon’s updated plans provide flexibility and cater to a wide range of user preferences. Whether you’re an avid shopper, a casual viewer, or a dedicated streamer, there’s a plan tailored for you. As the OTT landscape in India continues to evolve, users have a plethora of options to choose from, ensuring entertainment and convenience go hand in hand.


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